Stand for your right to consumer choice

Be heard

In communities across the country, millions of American legal adult consumers rely on the freedom to choose what works best for them and their families. Whether it’s the products they buy, the livelihoods they pursue, or the small businesses they support, freedom of choice is foundational to who we are.

But that freedom is under threat.

New legislation is being proposed that could impose sweeping restrictions—not just on what individuals can access, but on entire industries that have supported American jobs and communities for generations. These policies don’t just impact large companies. They threaten family-owned farms, regional manufacturers, and the small storefronts that line our main streets.

That’s why the Voters for Consumer Freedom exists.

We’re a growing alliance of consumers, small business owners, workers, and advocates who believe that adults should be trusted to make informed choices—without interference from overreaching regulations. We’re here to protect access, opportunity, and the freedom to decide.